About Me
Design
Research
Engineering
Photography
I’m Hannah (Han-Shin) Shing, a product designer with an information background who connects research, design, technology, and strategy to build thoughtful digital experiences.
I see design as a way to balance constraints and creativity, whether it’s navigating finance regulations, managing technical limitations, or aligning with business goals. My process is rooted in evidence and collaboration, from uncovering insights to building scalable design systems.
I’ve applied this mindset across finance, healthcare, and transportation, and I’m eager to bring it to new industries, learning quickly and collaborating across disciplines. :)
Designing Like an ISFJ
My ISFJ side shapes how I design — observant, structured, empathetic, and intentional in every detail.
I - Introvert
#Observer’s Eye 👀
I like listening more than talking. During usability tests or interviews, I notice subtle cues — a user’s tone or hesitation — and follow up with gentle questions to understand what’s behind them. Those moments often lead to insights that data alone can’t show.
S - Sensing
#System Organizer 🧩
I find comfort in structure and patterns. I bring clarity to complex work, turning research chaos into templates and note systems that flow from observation to insight. In design, I structure Figma components so the logic feels intuitive and collaboration stays smooth.
F - Feeling
#Empathetic Thinker 💛
I care about how people feel, not just what they do. Empathy guides how I balance logic with emotion, especially when designing finance or healthcare products. I test language, tone, and interaction feedback to make sure users feel supported, not stressed.
J - Judging
#Planner by Nature 🗓️
I like connecting today’s work to tomorrow’s goals. In research, I plan studies with clear scopes and timelines to turn insights into action. In design, I think about scalability and long-term impact, how systems evolve and how thoughtful planning keeps teams aligned.
Experiences
Design
Research
Product Designer
May 2026 – Present
Sierro
｜
USA (Remote)
Served as the primary product designer for a 0-to-1 connected home backup platform, shaping the companion app experience across onboarding, device management, and monitoring ahead of public launch on iOS and Android.
Device Setup: Designed onboarding flows across permissions, connection, personalization, and notifications.
Device Management & Transparency: Defined interaction patterns for monitoring, notifications, device settings, and battery management, helping users understand and trust a screenless hardware product.
Product Definition & Accessibility: Defined UX requirements and product specifications across 5 core modules and 20+ key workflows, ensuring WCAG-aligned accessibility standards.
Design
Research
AI Product Designer
Sep 2025 – May 2026
PFF, LLC
｜
Maryland, USA
Led product design for an AI-assisted emergency response financial management platform, achieving a 4.8/5 usability rating and 50% faster task completion during testing.
MVP Strategy: Defined product positioning, MVP scope, and 19 key workflows across 9 core modules by identifying core user roles, scenarios, and operational decision flows.
AI Applications: Designed AI decision support features for cost estimation, risk detection, and classification, with human-in-the-loop flows (confidence, references, accept/reject) to improve decision accuracy and trust.
Cross-Platform Design System: Built a design system with 40+ reusable components across desktop and mobile.
Design
Research
Product Designer Intern
July 2025 – Aug. 2025
JKOPay
｜
Taipei, Taiwan
Co-led the end-to-end redesign of the Membership Card feature in JKOPay’s 7M-user B2C app, expanding its functionality across add, manage, and use flows, with final designs handed off for development
• Research: Conducted competitive analysis of 15+ apps and launched an in-app survey (reach 335K / 1.4K responses) to identify user needs and guide feature prioritization
• Design & Validation: Delivered 40+ wireframes and high-fidelity mockups across key flows, and ran 5 concept tests to refine homepage layouts and usability
• Design System & Accessibility: Designed scalable solutions for dynamic type, multilingual support, and regulated card IDs to balance compliance and user experience
• Handoff & Collaboration: Created structured UI specs and documentation for engineering reviews, ensuring alignment across PMs, designers, and developers during implementation
Design
Research
UX Designer & Researcher Intern
Mar. 2024 – May 2024
Nan Shan Life Insurance
｜
Taipei, Taiwan
• Interface Design & Design System Integration: Redesigned and standardized shared components across two internal tablet apps, integrating them into the existing Figma design system for maintainability
• Heuristic Evaluation & Usability Testing: Conducted 6 usability tests and heuristic evaluations, resolving 22 UX issues in a B2B2C insurance platform
• Process Documentation: Developed a usability testing SOP to improve team efficiency and process consistency
• Visual Design: Designed 5 App Store promo visuals aligned with brand guidelines
Research
UX Researcher Intern
Apr. 2023 – Sep. 2023
GOOD FINANCE SECURITIES
｜
Taipei, Taiwan
• Concept Testing: Led 7 prototype testing and interviews to assess user acceptance of new trading methods, providing actionable insights for cross-functional teams
• Usability Testing: Conducted testing for a new app version, driving 25 interface and flow improvements
• Customer Acquisition Research: Ran 17 user interviews, validating new app features' potential to enhance the trading experience and drive new user acquisition
• Data Visualization: Built a real-time customer satisfaction dashboard based on 200+ NPS questionnaires utilizing Tableau, enabling the leadership team to make data-driven decisions for service improvements
Research
Design
Graduate Teaching Assistant
Aug. 2025 – May 2026
User-Centered Design (INST362), University of Maryland
｜
Maryland, USA
• UX Mentorship & Facilitation: Led weekly discussions for 160 students across four sections, mentoring teams on research, ideation, prototyping, and usability testing for semester-long UX projects
• Instructional Management: Coordinated a team of one Graduate and three Undergraduate Course Aides, aligning grading standards, attendance, and communication across four discussion sections
Design
Design Lead
Aug. 2024 – July 2025
The Federation of Taiwanese Student Association in Washington DC
｜
Maryland, USA
• Social Media Design & Branding: Designed 30+ Instagram visuals for event promotions and team branding, including the Career Workshop (~100 attendees) and Spring Banquet (320 signups), enhancing engagement and reinforcing brand identity
Education
University of Maryland
Sep. 2024 – May 2026
MS in Human-Computer Interaction (HCIM)
｜
Maryland, USA
• Related Courses: Generative AI in UX, Personal Health Informatics & Visualization, Accessibility Evaluation
Jan. 2022 – July 2022
Exchange Program
｜
Groningen, Netherlands
National Cheng Kung University
Sep. 2018 – June 2022
BS in Industrial and Information Management
｜
Tainan, Taiwan
Designing Like an ISFJ
Designing Like an ISFJ
My ISFJ side shapes how I design — observant, structured, empathetic, and intentional in every detail.
#Observer’s Eye 👀
#觀察者的眼睛 👀
#默默觀察的眼睛 👀
I - Introvert
I like listening more than talking. During usability tests or interviews, I notice subtle cues — a user’s tone or hesitation — and follow up with gentle questions to understand what’s behind them. Those moments often lead to insights that data alone can’t show.
S - Sensing
#System Organizer 🧩
#找尋及建立規則 🧩
#找尋並建立規則 🧩
I find comfort in structure and patterns. I bring clarity to complex work, turning research chaos into templates and note systems that flow from observation to insight. In design, I structure Figma components so the logic feels intuitive and collaboration stays smooth.
#Empathetic Thinker 💛
#同理並未使用者設計 💛
#同理並為使用者設計 💛
F - Feeling
I care about how people feel, not just what they do. Empathy guides how I balance logic with emotion, especially when designing finance or healthcare products. I test language, tone, and interaction feedback to make sure users feel supported, not stressed.
#Planner by Nature 🗓️
#以終為始的規劃 🗓️
#以終為始的計畫 🗓️
J - Judging
I like connecting today’s work to tomorrow’s goals. In research, I plan studies with clear scopes and timelines to turn insights into action. In design, I think about scalability and long-term impact, how systems evolve and how thoughtful planning keeps teams aligned.
About Me
About Me
Design
Research
Engineer
Photograph
Design
Research
Engineering
Photography
I’m Hannah (Han-Shin) Shing, a product designer with an information background who connects research, design, technology, and strategy to build thoughtful digital experiences.
I see design as a way to balance constraints and creativity, whether it’s navigating finance regulations, managing technical limitations, or aligning with business goals. My process is rooted in evidence and collaboration, from uncovering insights to building scalable design systems.
I’ve applied this mindset across finance, healthcare, and transportation, and I’m eager to bring it to new industries, learning quickly and collaborating across disciplines. :)
Experiences
Design
Research
Design
Research
Product Designer
Sierro
May 2026 – Present
｜
USA (Remote)
Served as the primary product designer for a 0-to-1 connected home backup platform, shaping the companion app experience across onboarding, device management, and monitoring ahead of public launch on iOS and Android.
Device Setup: Designed onboarding flows across permissions, connection, personalization, and notifications.
Device Management & Transparency: Defined interaction patterns for monitoring, notifications, device settings, and battery management, helping users understand and trust a screenless hardware product.
Product Definition & Accessibility: Defined UX requirements and product specifications across 5 core modules and 20+ key workflows, ensuring WCAG-aligned accessibility standards.
Design
Research
AI Product Designer
PFF, LLC
Sep. 2025 – May 2026
｜
Maryland, USA
Led product design for an AI-assisted emergency response financial management platform, achieving a 4.8/5 usability rating and 50% faster task completion during testing.
MVP Strategy: Defined product positioning, MVP scope, and 19 key workflows across 9 core modules by identifying core user roles, scenarios, and operational decision flows.
AI Applications: Designed AI decision support features for cost estimation, risk detection, and classification, with human-in-the-loop flows (confidence, references, accept/reject) to improve decision accuracy and trust.
Cross-Platform Design System: Built a design system with 40+ reusable components across desktop and mobile.
Design
Research
Product Designer Intern
JKOPay
July 2025 – Aug. 2025
｜
Taipei, Taiwan
Co-led the end-to-end redesign of the Membership Card feature in JKOPay’s 7M-user B2C app, expanding its functionality across add, manage, and use flows, with final designs handed off for development
• Research: Conducted competitive analysis of 15+ apps and launched an in-app survey (reach 335K / 1.4K responses) to identify user needs and guide feature prioritization
• Design & Validation: Delivered 40+ wireframes and high-fidelity mockups across key flows, and ran 5 concept tests to refine homepage layouts and usability
• Design System & Accessibility: Designed scalable solutions for dynamic type, multilingual support, and regulated card IDs to balance compliance and user experience
• Handoff & Collaboration: Created structured UI specs and documentation for engineering reviews, ensuring alignment across PMs, designers, and developers during implementation
Design
Research
UX Designer & Researcher Intern
Nan Shan Life Insurance
Mar. 2024 – May 2024
｜
Taipei, Taiwan
• Interface Design & Design System Integration: Redesigned and standardized shared components across two internal tablet apps, integrating them into the existing Figma design system for maintainability
• Heuristic Evaluation & Usability Testing: Conducted 6 usability tests and heuristic evaluations, resolving 22 UX issues in a B2B2C insurance platform
• Process Documentation: Developed a usability testing SOP to improve team efficiency and process consistency
• Visual Design: Designed 5 App Store promo visuals aligned with brand guidelines
Research
UX Researcher Intern
GOOD FINANCE SECURITIES
Apr. 2023 – Sep. 2023
｜
Taipei, Taiwan
• Concept Testing: Led 7 prototype testing and interviews to assess user acceptance of new trading methods, providing actionable insights for cross-functional teams
• Usability Testing: Conducted testing for a new app version, driving 25 interface and flow improvements
• Customer Acquisition Research: Ran 17 user interviews, validating new app features' potential to enhance the trading experience and drive new user acquisition
• Data Visualization: Built a real-time customer satisfaction dashboard based on 200+ NPS questionnaires utilizing Tableau, enabling the leadership team to make data-driven decisions for service improvements
Design
Research
Graduate Teaching Assistant
User-Centered Design (INST362), University of Maryland
Aug. 2025 – May 2026
｜
Maryland, USA
• UX Mentorship & Facilitation: Led weekly discussions for 160 students across four sections, mentoring teams on research, ideation, prototyping, and usability testing for semester-long UX projects
• Instructional Management: Coordinated a team of one Graduate and three Undergraduate Course Aides, aligning grading standards, attendance, and communication across four discussion sections
Design
Design Lead
The Federation of Taiwanese Student Association in Washington DC
Aug. 2024 – July 2025
｜
Maryland, USA
• Social Media Design & Branding: Designed 30+ Instagram visuals for event promotions and team branding, including the Career Workshop (~100 attendees) and Spring Banquet (320 signups), enhancing engagement and reinforcing brand identity
Education
University of Maryland
MS in Human-Computer Interaction (HCIM)
Sep. 2024 – May 2026
｜
Maryland, USA
• Related Courses: Generative AI in UX, Personal Health Informatics & Visualization, Accessibility Evaluation
National Cheng Kung University
BS in Industrial and Information Management
Sep. 2018 – June 2022
｜
Tainan, Taiwan
• GPA: 4.02/4.30 (3.94/4.0), with Academic Excellence awards in Jan. 2021 and June 2021 (Top 5%)
Designing Like an ISFJ
My ISFJ side shapes how I design — observant, structured, empathetic, and intentional in every detail.
#Observer’s Eye 👀
#Observer’s Eye 👀
#觀察者的眼睛 👀
#默默觀察的眼睛 👀
I - Introvert
I like listening more than talking. During usability tests or interviews, I notice subtle cues — a user’s tone or hesitation — and follow up with gentle questions to understand what’s behind them. Those moments often lead to insights that data alone can’t show.
S - Sensing
#System Organizer 🧩
#找尋及建立規則 🧩
#找尋並建立規則 🧩
I find comfort in structure and patterns. I bring clarity to complex work, turning research chaos into templates and note systems that flow from observation to insight. In design, I structure Figma components so the logic feels intuitive and collaboration stays smooth.
F - Feeling
#Empathetic Thinker 💛
#同理並未使用者設計 💛
#同理並為使用者設計 💛
I care about how people feel, not just what they do. Empathy guides how I balance logic with emotion, especially when designing finance or healthcare products. I test language, tone, and interaction feedback to make sure users feel supported, not stressed.
#Planner by Nature 🗓️
#以終為始的規劃 🗓️
#以終為始的計劃 🗓️
J - Judging
I like connecting today’s work to tomorrow’s goals. In research, I plan studies with clear scopes and timelines to turn insights into action. In design, I think about scalability and long-term impact, how systems evolve and how thoughtful planning keeps teams aligned.
About Me
Design
Research
Engineering
Photography
I’m Hannah (Han-Shin) Shing, a product designer with an information background who connects research, design, technology, and strategy to build thoughtful digital experiences.
I see design as a way to balance constraints and creativity, whether it’s navigating finance regulations, managing technical limitations, or aligning with business goals. My process is rooted in evidence and collaboration, from uncovering insights to building scalable design systems.
I’ve applied this mindset across finance, healthcare, and transportation, and I’m eager to bring it to new industries, learning quickly and collaborating across disciplines. :)
Experiences
Design
Research
Product Designer
Sierro
May 2026 – Present
｜
USA (Remote)
Served as the primary product designer for a 0-to-1 connected home backup platform, shaping the companion app experience across onboarding, device management, and monitoring ahead of public launch on iOS and Android.
Device Setup: Designed onboarding flows across permissions, connection, personalization, and notifications.
Device Management & Transparency: Defined interaction patterns for monitoring, notifications, device settings, and battery management, helping users understand and trust a screenless hardware product.
Product Definition & Accessibility: Defined UX requirements and product specifications across 5 core modules and 20+ key workflows, ensuring WCAG-aligned accessibility standards.
Design
Research
AI Product Designer
PFF, LLC
Sep. 2025 – May 2026
｜
Maryland, USA
Led product design for an AI-assisted emergency response financial management platform, achieving a 4.8/5 usability rating and 50% faster task completion during testing.
MVP Strategy: Defined product positioning, MVP scope, and 19 key workflows across 9 core modules by identifying core user roles, scenarios, and operational decision flows.
AI Applications: Designed AI decision support features for cost estimation, risk detection, and classification, with human-in-the-loop flows (confidence, references, accept/reject) to improve decision accuracy and trust.
Cross-Platform Design System: Built a design system with 40+ reusable components across desktop and mobile.
Design
Research
Product Designer Intern
JKOPay
July 2025 – Aug, 2025
｜
Taipei, Taiwan
Co-led the end-to-end redesign of the Membership Card feature in JKOPay’s 7M-user B2C app, expanding its functionality across add, manage, and use flows, with final designs handed off for development
• Research: Conducted competitive analysis of 15+ apps and launched an in-app survey (reach 335K / 1.4K responses) to identify user needs and guide feature prioritization
• Design & Validation: Delivered 40+ wireframes and high-fidelity mockups across key flows, and ran 5 concept tests to refine homepage layouts and usability
• Design System & Accessibility: Designed scalable solutions for dynamic type, multilingual support, and regulated card IDs to balance compliance and user experience
• Handoff & Collaboration: Created structured UI specs and documentation for engineering reviews, ensuring alignment across PMs, designers, and developers during implementation
Design
Research
UX Designer & Researcher Intern
Nan Shan Life Insurance
Mar. 2024 – May 2024
｜
Taipei, Taiwan
• Interface Design & Design System Integration: Redesigned and standardized shared components across two internal tablet apps, integrating them into the existing Figma design system for maintainability
• Heuristic Evaluation & Usability Testing: Conducted 6 usability tests and heuristic evaluations, resolving 22 UX issues in a B2B2C insurance platform
• Process Documentation: Developed a usability testing SOP to improve team efficiency and process consistency
• Visual Design: Designed 5 App Store promo visuals aligned with brand guidelines
Research
UX Researcher Intern
GOOD FINANCE SECURITIES
Apr. 2023 – Sep. 2023
｜
Taipei, Taiwan
• Concept Testing: Led 7 prototype testing and interviews to assess user acceptance of new trading methods, providing actionable insights for cross-functional teams
• Usability Testing: Conducted testing for a new app version, driving 25 interface and flow improvements
• Customer Acquisition Research: Ran 17 user interviews, validating new app features' potential to enhance the trading experience and drive new user acquisition
• Data Visualization: Built a real-time customer satisfaction dashboard based on 200+ NPS questionnaires utilizing Tableau, enabling the leadership team to make data-driven decisions for service improvements
Research
Design
Graduate Teaching Assistant
User-Centered Design (INST362), University of Maryland
Aug. 2025 – May 2026
｜
Maryland, USA
• UX Mentorship & Facilitation: Led weekly discussions for 160 students across four sections, mentoring teams on research, ideation, prototyping, and usability testing for semester-long UX projects
• Instructional Management: Coordinated a team of one Graduate and three Undergraduate Course Aides, aligning grading standards, attendance, and communication across four discussion sections
Design
Design Lead
The Federation of Taiwanese Student Association in Washington DC
Aug. 2024 – July 2025
｜
Maryland, USA
• Social Media Design & Branding: Designed 30+ Instagram visuals for event promotions and team branding, including the Career Workshop (~100 attendees) and Spring Banquet (320 signups), enhancing engagement and reinforcing brand identity
Education
University of Maryland
MS in Human-Computer Interaction (HCIM)
Sep. 2024 – May 2026
｜
Maryland, USA
• Related Courses: Generative AI in UX, Personal Health Informatics & Visualization, Accessibility Evaluation
Exchange Program
Jan. 2022 – July 2022
｜
Groningen, Netherlands
• Related Courses: Generative AI in UX, Personal Health Informatics & Visualization, Accessibility Evaluation
National Cheng Kung University
BS in Industrial and Information Management
Sep. 2018 – June 2022
｜
Tainan, Taiwan